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      • Customer Stratification
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      • Customer Stratification 2.0
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      • ACTPricing: Pricing for Customer Experience
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    • Customer Stratification: Best Practices for Boosting Profitability
    • Driving Profitable Growth: A Distributor’s Playbook to Generate-Manage-Sustain Competitive Advantage
    • Optimizing Distributor Profitability: Best Practices to a Stronger Bottom Line
    • Pricing Optimization: Striking the Right Balance for Margin Advantage
    • Sales and Marketing Optimization: Developing Competitive Value Propositions in Distribution
    • Unlock the Power of Inventory Analytics: Aligning Working Capital in Customer Experience to Maintain Your Bottom Line
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HomeBlog
  • New Demand Planning Conditions Call for New Armor

    • April 26, 2022
    • Posted by: actvguru
    • Category: Business plans
    No Comments

    Though it’s best practice to evaluate the effectiveness of your demand planning regularly, we’re willing to bet that quite a few of you have avoided the subject and busied yourself otherwise.

    read more
  • An All-Terrain, All-Wheel-Drive Pricing Vehicle for Any Road Ahead

    • April 19, 2022
    • Posted by: actvguru
    • Category: Business plans
    No Comments

    Pricing in distribution is as critical and consequential as it is complex. It’s been a constant challenge for decades, and few have found the ideal strategy to make it simpler and more effective.

    read more
  • Inventory Stratification Case Study / How One Distributor Increased Profitability and Optimized Working Capital Investment with Inventory Stratification

    • March 1, 2022
    • Posted by: actvguru
    • Category: Case Studies
    No Comments

    A distributor in the automotive and industrial wholesale space wanted to drive profitable growth by enabling the purchasing team to make data-driven decisions using inventory stratification.

    read more
  • Supplier Stratification Case Study / How One Distributor Increased Profitability and Improved Customer Experience with Supplier Stratification

    • March 1, 2022
    • Posted by: actvguru
    • Category: Case Studies
    No Comments

    A distributor in the pet supply space wanted to drive profitable growth by enabling purchasing and sourcing teams to make data-driven decisions.

    read more
  • Customer Stratification Case Study / How One Distributor Increased Gross Margin and Revenue with Customer Stratification

    • March 1, 2022
    • Posted by: actvguru
    • Category: Case Studies
    No Comments

    A distributor in the chemical, foodservice, lubricant and industrial space wanted to drive profitable growth by enabling their salesforce to make data-driven decisions. 

    read more
  • 10 Things to Learn from Top NFL Programs

    • February 11, 2022
    • Posted by: Brent Johnstone
    • Category: Business plans
    No Comments
    Football field with a play written out in chalk

    If you think about it, the playbooks for your sales team and distribution operations are similar to the playbooks and strategies of professional sports teams, specifically when it comes to studying game film.

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  • ActVantage for Industrial Distribution: Retool & Retrain: Does Your Sales Team Have a Data-Driven Growth Playbook?

    • December 8, 2021
    • Posted by: actvguru
    • Category: Business plans
    No Comments
    people going over data

    You may provide your sales team with growth playbooks – but are those playbooks informed and driven by customer data?

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  • ActVantage for NAW: Data-Driven Selling: 3 Common Mistakes (and How to Stay on Track)

    • December 1, 2021
    • Posted by: actvguru
    • Category: Business plans
    No Comments
    runner posed on track, ready to sprint

    Many distributors fail to give the effort required to fully integrate data and analytics into existing sales workflows. As a result, adoption suffers and companies struggle to get the initiative off the ground.

    read more
  • ActVantage for NAW: When Lean Meets Sales Management: 5 Tactics that Boost Value-Based Selling

    • November 19, 2021
    • Posted by: actvguru
    • Category: Business plans, Innovation
    No Comments
    wooden tiles with one hand pusing a wooden tile with the word "value" in with the rest

    According to Lean principles, customer-value-add (CVA) activities should receive greater attention than business-value-add (BVA) and non-value-add (NVA) activities.

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  • Actvantage for Industrial Distribution: How 8 Distributors Rapidly Boosted Sales and Profit Over the Past 16 Months

    • September 22, 2021
    • Posted by: actvguru
    • Category: Business plans
    No Comments
    upward trending graph

    At ActVantage, we had the opportunity to work with distributors through the past year and a half to improve processes and achieve sustainable growth.

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Inventory stratification gives you a no-nonsense approach to looking at inventory. It helps gives you a baseline in order to avoid the blanket rules that most businesses apply and provides focus on what is important.

Philippe Adre
Director of Operations, ILIA Beauty

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