At ACTvantage, we developed a Growth Cube Framework to help distributors plan for robust and sustained growth. We created this framework by analyzing the financial statements of hundreds of independent distributors and over 40 public distributors, then tying their outcomes and performance to their planning and strategies.
This framework still applies amid changes in the distribution industry. However, your planning must still account for the “new normal.” If you’re already using the Growth Cube, you may want to revisit it and see how you might update your strategy to fit the revised structure of your business. If you’re new to this framework, you want to be sure you’re considering key industry changes as you plan.
In an article for the National Association of Wholesaler-Distributors, Senthil Gunasekaran outlines the three dimensions of the Growth Cube and how to apply the framework in this new distribution environment.
Plan for robust and sustained growth as the industry changes.
Learn more about how ACTvantage helps distributors design successful growth playbooks.